The Challenge of NAGOYA
Building an International Brand
Aired: March 24, 2017
Sitting in the middle of Japan, Nagoya has a manufacturing tradition dating back to the 16th century. It has been Japan’s main manufacturing hub for the past 38 years. Now, Nagoya’s industry, government and academia are striving together to create new forms of manufacturing for the future. They aim to promote exchanges of knowledge and talent by attracting international conferences to the area.
This program takes a behind-the-scenes look at these initiatives to promote Nagoya. It investigates the history, geography and culture behind Nagoya’s strong potential as a “global manufacturing center.”
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Explore a colorful variety of modern Japan’s most popular topics, including food, technology, ecology and regional promotions, with a focus on the innovative ideas and passionate effort from the people behind it all.
Infotainment show featuring young artists full of talent with their unique sense of “Japan.”
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The program introduces the history and wisdom behind Japan’s technological strength and specialties, which are helping to revitalize regional areas of the country.
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